Interaction design
Delight users with a well-designed interface they’ll love to use
Good design doesn’t just happen. Getting it right requires careful attention to how people will use a system or website, from page layouts to functionality. We call this interaction design.
We can design the layout of a simple webpage or a complex transaction. We love creating interfaces that are intuitive, enjoyable and easy to use – whether it’s a website, application or kiosk.
We take a quick prototyping approach to interaction design that’s based on user and business research. Our process is not a black box – we’ll work with your team and help you to:
- brainstorm concepts on paper or a whiteboard. You’ll get multiple, lo-fidelity sketches
- analyse design ideas to determine what is and isn’t going to work, and test those ideas with users
- create a detailed design concept that will delight users and support your business goals. You’ll get one, hi-fidelity design concept that may be an interactive ‘clickable’ prototype
Benefits
From early concepts to a working model, prototyping means our interactions are quick to produce and easy to modify following user feedback.
- iterative – early concepts are fast and varied while later concepts are detailed and well informed
- fast – concepts are quick to produce and easy to modify
- easily tested – prototypes are an excellent way to get feedback through user testing
- easy to communicate – early sketches have immediate visual impact while interactive prototypes are a powerful tool to communicate a design to stakeholders
Deliverables
Typical deliverables for interaction design include:
- interaction designs (or wireframes/prototypes) – can be used by developers or agencies to implement the design
- annotations – detailing user behaviour and design rationale. Developers love them!
- style guides – common design patterns that developers can reuse throughout a system

Clients
We’ve worked on interaction design projects with clients such as ASB, Vodafone, Sovereign Insurance, Air New Zealand, ACC, Open Polytechnic, Creative NZ and KiwiBank.
Related services
Duration
12 weeks – 12 months