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The magnitude of usability improvements is usually large. This is not a matter of increasing use by a few percent. It is common for usability efforts to result in a hundred percent or more increase in traffic or sales. - Nielsen, July 1999
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Information Architecture - Theory and Practice |
| Cost: | NZ$750 per person, excluding GST. All participants will receive a handbook with slides, additional notes and references to follow up later. |
| When: | We are running two x one day courses on Wednesday the 25th and Thursday the 26th of July. The day will be from 9am - 5pm with short morning and afternoon breaks and approximately 45 minutes for lunch. We will be catering the day, so if please advise if you have any special dietary requirements (including vegetarian). |
| Where: | Kermadec, 1st Floor Viaduct Quay, Corner Lower Hobson & Quay Streets, Auckland 1001. |
| RSVP: | Simply email Alyssa if you'd like to attend, or have any questions. |
Description
This full day workshop will provide you with a thorough
overview and understanding of information architecture theory & practice. It
will cover a wide range of information architecture issues, including an
understanding of how it fits into a project, fundamental skills & knowledge
required for information architecture work and current information architecture
issues. It will be theoretical and practical and allow you to immediately apply
ideas to your projects.
This workshop will cover:
- What information architecture is and how it relates to other user experience disciplines
- Core IA techniques - analysing content, conducting user research, card sorting and more
- Core IA theories - classification, categorisation, metadata & labelling
- IA structures - hierarchies, database and other structures
- Designing navigation & page layouts
- Putting it together in an IA project
- Current issues in IA
The workshop will be at the level of an ‘advanced
intro’, covering the basics and also allowing exploration of key challenges
and issues. The format will be a combination of short lectures, group discussion
and hands-on activities. Resources will also be provided for further personal
exploration.
Learning objectives
After the workshop, the participants will have:
- An understanding of fundamental IA concepts and issues
- An understanding of processes and techniques often used in an IA project
- Hands-on experience with key techniques
- Shared skills with other practitioners
Who should attend?
IA practitioners, designers of information-rich systems such
as websites and intranets, HCI researchers and practitioners interested in the
relationship between IA and their field, usability specialists, business analysts
for information-rich environments.
It would be
most beneficial if participants have previously worked on a complex website or
intranet (or other information-rich environment).
RSVP
Email Alyssa if you'd like to attend.
About the Speaker - Donna Maurer
Donna Maurer is a freelance interaction designer and information architect who specialises in making complex systems simple for people to use. She has more than 7 years experience in senior consulting and in-house roles. She has designed huge intranets & websites, e-commerce & search systems, business applications and a content management system. She has conducted so much user research she can't count it but knows she has facilitated more than 200 usability tests. She continually surprises her colleagues by talking to people rather than computers and designing the old-fashioned way with pencil, markers and reams of coloured paper.
Donna keeps starting then stopping Masters programs, preferring to follow her own path through an increasingly large pile of books. She is an experienced speaker who has presented sessions and workshops at many local and international conferences.
She spends her spare time playing in her orchard, spending (not enough) time with her family, working on the board of the IA Institute, and writing a book on card sorting to be published by Rosenfeld Media later this year
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