Presentations & articles
At Optimal Usability we believe in what we do so strongly that we jump at any opportunity to tell people about it. If you’d like us to present to your organisation or conference, we’d love to hear from you.
Presentations
We have presented on accessibility, internationalisation, and the usability of everything from DVD players to photocopiers, websites and doors. Here’s a selection of past presentations:
View more presentations from Optimal Usability
How to create online ads that people don’t hate. Trade Me Revolution Tour – Trent Mankelow from Trade Me on Vimeo.
Organising your content: Tools, Tips and Lessons Learned – GOVIS, May 2009.
Usability articles & audio
Everybody’s talking about usability. The following articles from newspapers and magazines take a closer look at our people and our work.
Usability expert relishes making new ideas work
20 June 2011. Trent Mankelow, talks to Business Day about co founding Optimal Usability and making new ideas work.
Webpage hotspots revealed
20 June 2011. Trent Mankelow, talks to Business Day about eye tracking technology.
Method acting helps cuddle class take off
21 February 2010. Shailesh Manga, talks to the Sunday Star Times about Optimal Usability’s involvement in Air New Zealand’s revolutionary Sky Couch project.
Real estate paperwork for dummies not legally lazy
22 July 2009. Optimal Usability helps the Real Estate Institute make their paper forms more user friendly
The art of keeping it simple
15 December 2008. Sam talks to the Dominion Post about the business of “making things easy and enjoyable to use”.
Chalkmark checks out most clickable websites
15 November 2008. Sam talked to ComputerWorld about Optimal’s new Chalkmark product.
How easy is it to use? (1-page, 611KB PDF)
November 2008. Trent Mankelow talked to NZBusiness and discussed how Usability Testing can be used to create a great user experience.
Making it user-friendly (1-page, 961KB PDF)
November 2008. Ruth Brown spoke to HER magazine about Usability Engineering.
Making all the right moves (2-pages, 2.68MB PDF)
22 October 2008. Dave O’Brien talks to The Dominion Post about his life, and experiences in the usability field.
Information Architecture not simple, even for experts
27 August 2008. Trent and Donna discuss information architecture at a conference held by Optimal Usability in Wellington.
Top tips: Website usability
6 July 2008. Shailesh Manga answers queries about website usability for The New Zealand Herald.
Developing Usability Software
26 June 2008.Sam spoke to Gerry Gaffney of UXpod – User Experience Podcast, about the challenges of balancing user-centred design practices.
Creating Quality User Experiences Helps Online Advertising Success (2-pages, 5MB PDF)
December 2007. Shailesh Manga talks to Yahoo!Xtra advertisers in The Hotness magazine about appropriate delivery of online advertising.
Card Sorting: Mistakes Made and Lessons Learned
10 September 2007.Sam Ng, talks about his experiences from running numerous card sorts over the years.
Optimising Utalising … say what?!
June 2007. Ruth Brown, one of our senior consultants here at Optimal Usability, provides some key principles on website design for advertisers in the June 2007 edition of the AdMedia.