Quantifying the value of UX design

Posted by Andrew Mayfield in business, user experience on October 17, 2012 | 0 comments

In this absorbing, interactive infographic Optimal Workshop CEO @Andrewfantastic explores quantifying the value of UX design and making the world a better place.

Time. It’s pretty precious. It’s the currency we spend to get things done. And more often than not, things end up taking more time than expected.

In celebration of World Usability Day 2012, Andrew has produced an interactive and informative infographic that illustrates how user experience (UX) designers around the world are winning back time, a most precious commodity for all of us.

Optimal Workshop is a leading vendor of online usability testing tools serving a global community of UX designers, information architects and usability researchers.

Early 2012 saw a significant milestone when an Optimal Workshop customer used the online card-sorting tool, OptimalSort, to rack up the 1,000,000th user test on Workshop’s tools.

The passing of this milestone set Andrew thinking.

“How much time is saved everyday across the world as the payback of UX design and usability testing?”

The question intrigued him. At first, the answer seemed elusive. Many knowledgeable UX designers and information architects simply had no idea of their impact on the world. And so in October Andrew set about devising an infographic to explore the question.

You’re saving time – the interactive infographic

By toggling your own estimations you’ll find, for example, those UX designers, information architects and usability researchers have saved enough time for the Colorado River to carve the Grand Canyon! Extraordinary!

Thanks UX for making the world a little easier to navigate and enjoy.

Tweet your thoughts about how #uxsavestime.

October 17, 2012. Posted by in business, user experience.

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